The objective was to develop a cohesive brand identity that emphasizes the studio's values and attracts new clients for YogaFlava, an upscale yoga studio focused on team, health, and organic living, sought a brand refresh.

Deliverables:

  • Created a new icon and name that embody the sense of community

  • Designed a minimalistic, easy-to-grasp logo with natural, fresh, and modern colors

  • Developed letterhead, business cards, clothing tags, water bottles, sports bags, and signage

Outcome:

The refreshed brand design significantly increased client engagement and revenue for YogaFlava.

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